VPH Coaching & Wellness

Meet Victoria Herrera

From Hustle to Healing.

I'm Victoria Paredes Herrera, life coach, somatics and breathwork facilitator, and quantum growth guide.

Victoria Paredes Herrera, seated for a portrait

After two decades across media, startups, and leadership roles, I know firsthand what it's like to overfunction, overgive, and lose yourself.

My own path, from storytelling and startups to energy work and soul leadership, taught me that real power begins with self-trust, not hustle.

Today I help leaders come home to themselves through grounded coaching, holistic healing, and deep emotional resilience.

Life rooted in purpose

The path that shaped the work.

2004

The storytelling years

Magazine writing at 16. Modelling at 17. At 21 she was features editor of Status Magazine and opened Trilogy Boutique, a retail store she ran with her siblings. At 22 she was co-hosting the radio show The Dollhouse with Sarah Meier, and from 23 onwards she was on television, hosting Philippine Fashion Week TV and Runway TV Asia.

2011

A published voice, a global perspective

At 24, she published Unscripted: Conversations in the Dollhouse with Fully Booked, then moved to Singapore and on to Hong Kong, where she ran boutique agency Next Theory and began coaching women on identity, purpose, and leadership.

2016–2026

Building platforms that empower

She co-founded She Talks Asia in 2016, then joined Kumu in 2018 as VP of Marketing, helping grow it from pre-seed to Series C, the first Filipino startup to reach that milestone, before exiting in 2022. She was AVP for Marketing at AGC Power Holdings in 2023, working on brand events for Vogue Philippines, Business Manual, and Mega Magazine, and became Chief of Growth at Maude Labs in 2025, helping leaders clarify purpose and scale their impact.

2026

Full-time soul purpose work

After two decades of building everyone else's platforms, Victoria brings her whole self to her own: VPH Coaching, with one-to-one sessions, retreats, and circles rooted in self-trust rather than hustle. Everything she learned in boardrooms and on air now serves one question: what would your life look like if it were truly yours?

On the TEDx stage

Watch Victoria's talk.

How we work

Four areas, one personalized session.

Life coaching, somatics, breathwork, and quantum shifting, blended in whatever way your journey calls for.

See how we work

Professional foundations

Training that supports the whole person.

Certified Life Coach

Coach Training Academy

Holistic Wellness Coach

Institute of Integrative Nutrition

Associate Energy Management Specialist

World Institute for Incurable Diseases

Somatics and Breathwork 50H Teacher Training Graduate

YogaUnion

Her mission, full circle

To help people lead better lives by balancing ambition with alignment, and success with purpose.

Your next step

Begin with a conversation.

Send an inquiry